Web analytics

Things to Consider When Changing your SEO Strategies

The nature of SEO has changed more in the past year than it did in the previous five years combined. To better serve…
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Website developer

Tips for Hiring Freelance Website Developers

A colleague and I were comparing notes about our experiences on projects that required working with website developers on a…
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Web Design and Return on Investment

75% of web users admit making judgments about the credibility of a company based on the design of its website…
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Your Next Email Campaign Could Cost You Customers

"41% of U.S. internet users threatened to stop buying from companies that sent irrelevant messages, according to a recent CMO…
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Sure you can save money on web design

Great design pays for itself—over and over again. Some food for thought: 75% of web users admit making judgments about…
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Running A Successful Promotion

Putting the Pieces Together for a Successful Contest Promotion. Running a contest can be a powerful way to build word…
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Web analytics

Big Data for Smaller Businesses

Many entrepreneurs go into business as sole proprietors or with a partner and from the get-go they are off and…
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Turning Clicks Into Cash

When training clients in pay-per-click management,  I often see the same costly error—mistaking conversions and sales for profit when determining…
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