Clicks to Cash (Part 2)

One of the more powerful aspects of pay-per-click advertising is the ability to control which ad copy and headline is…
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postthumb 2 - Can Any Inbound Linking Hurt My Ranking?

Can Any Inbound Linking Hurt My Ranking?

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one,…
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blog2 - On the Sunny Side of the Web

On the Sunny Side of the Web

We all know that there are some pretty shady websites out there! College librarians and professors are constantly telling students…
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postthumb 3 - The Importance of Anchor Text in Back-links

The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search…
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postthumb 4 - Absolute Links vs. Relative Links - SEO Value

Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has…
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postthumb 2 - Google now discounts all reciprocal links

Google now discounts all reciprocal links

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to…
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color choice in web design a - COLOR: A Critical Marketing Choice

COLOR: A Critical Marketing Choice

Color stimulates the senses and exerts its power of suggestion. But effective use of color is a tricky business. Read…
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